Gen-Z is reshaping how work is defined—from traditional 9–5 jobs to flexible gig careers.
Recent studies reveal a preference for hybrid work structures and multiple income streams, especially among young professionals starting their careers amid rapid technological and cultural shifts. This post explores global data on Gen-Z’s gig work habits and offers insights for businesses tapping into this dynamic talent pool.
Hybrid Work Reigns for Gen-Z
A 2025 survey of Australian Gen-Z and Millennials found only 12% want fully remote jobs, and just 12% prefer to be in-office full-time. A dominant 69% favor a hybrid approach, seeking both connection and autonomy. This illustrates how Gen-Z values flexibility balanced with social interaction.
80% Have or Aspire to Side Hustles
The same study shows eight in ten Gen-Z individuals either already have a side hustle or aspire to start one. These ventures are often seen as creative outlets or skill-builders, rather than replacements for full-time careers.
Gig Economy Growth and Gen-Z’s Role
Globally, there are approximately 435 million gig workers, about 4.4% to 12.5% of the workforce. In the U.S., freelancers number 76.4 million, representing over a third of the workforce. These numbers are expected to grow, with the global gig economy projected to reach over $582 billion by 2025 and soar toward $2.18 trillion by 2034.
Gen-Z Bringing Gig Ethos to Corporate Culture
Gen-Z is blending gig work values into white-collar workplaces, emphasizing flexibility, rapid skill acquisition, and autonomous growth. More than half of Gen-Z professionals report freelancing instead of traditional jobs, favoring project-based or rotational work.
Motivations Beyond Money
Rather than financial necessity, Gen-Z’s gig work is driven by purpose, creativity, and career exploration. Deloitte’s global survey found Gen-Z (alongside Millennials) frequently prioritize mentorship, learning opportunities, and wellbeing over climbing the corporate ladder. Only 6% aim primarily for leadership positions
Financial Preparedness Needed
While gig work affords independence, it comes with personal financial responsibilities. Experts recommend aspiring Gen-Z freelancers build 6–12 months of emergency savings, use budgeting frameworks like zero-based budgeting, and set aside 25–30% of income for taxes.
Business Strategies for Engaging Gen-Z Gig Talent
Here are actionable steps for businesses looking to benefit from Gen-Z gig workers:
- Offer hybrid models and flexible stints, not one-size-fits-all contracts.
- Provide mentorship, developmental access, and a sense of purpose.
- Incorporate gig-style project assignments within your teams.
- Acknowledge financial realities, clarify payment timelines and offer invoicing assistance.
Gen-Z freelancers seek more than pay, they seek growth, autonomy, and alignment.
Gen-Z is redefining career norms with a hybrid approach to freelance and traditional work.
They value flexibility, meaningful work, development, and autonomy—and increasingly expect employers to offer it too. Businesses that adapt will tap into some of the most motivated and versatile professionals in today’s labor market.
Want to build a remote team that resonates with this modern workforce mindset? Book a free consultation at allsikes.com/meet.
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